where the future plays
A CELEBRATION OF SOCCER CULTURE AND CONNECTION DURING THE 2026 WORLD CUP
WELCOME TO VICTORY HOUSE
MOVE
LIKE A
CHAMP
MOVE
LIKE A
CHAMP
MOVE
LIKE
A
CHAMP
MOVE
LIKE A
CHAMP
MOVE
LIKE A
CHAMP
what will happen inside?
CONNECTING FANS, FAMILIES, BRANDS, COMMUNITIES, AND NATIONS ON AND OFF THE PITCH.
Accesible, immersive spaces
Tickets to the World Cup are limited, and activations often skew toward exclusive audiences. Victory House ensures everyone can participate, regardless of ticket access or budget.
community-driven programming
Skill clinics, panels and talks, watch parties, music, and exclusive merch foster connection, play, and creativity.
cultural experiences
Brings together diverse fans, families, and local communities, creating meaningful experiences that extend beyond the tournament month.
inclusive design
Programming considers group dynamics, spending, and age diversity, ensuring a welcoming environment for all
Victory House is a global gathering space for sport, culture, and community during the 2026 World Cup.
Part fan festival, part cultural exchange, part impact platform this is where the world comes together beyond the match.
WHAT WILL HAPPEN INSIDE?
ACCESIBLE, IMMERSIVE SPACES
Tickets to the World Cup are limited, and activations often skew toward exclusive audiences. Victory House ensures everyone can participate, regardless of ticket access or budget.
Skill clinics, panels and talks, watch parties, music, and exclusive merch foster connection, play, and creativity.
COMMUNITY-DRIVEN PROGRAMMING
Brings together diverse fans, families, and local communities, creating meaningful experiences that extend beyond the tournament month.
CULTURAL EXPERIENCES
Programming considers group dynamics, spending, and age diversity, ensuring a welcoming environment for all
INCLUSIVE DESIGN
CONNECTING FANS, FAMILIES, BRANDS, COMMUNITIES, AND NATIONS ON AND OFF THE PITCH.
CONNECTING FANS, FAMILIES, BRANDS, COMMUNITIES, AND NATIONS ON AND OFF THE PITCH.
A FULL PROGRAM
THROUGHOUT
THE CUP
IT'S NOT JUST A VENUE- IT'S A LIVING, BREATHING CULTURAL HUB WHERE THE WORLD CONNECTS THROUGH PURPOSE AND PLAY.
opens
SUMMER
2026
Opening ceremony, community roundtables, cultural night markets, match watch parties, podcast recording, after-match celebrations, youth access days.
week 1
Opening conenctions
Keynote speaker and impact panel conversations, community beautification projects, watch parties and after-match celebrations, mentorship event
week 2
impact inclusion
Art installation, podcast recording, food truck festival, media dinner, late-night series, watch parties and after-match celebrations, family day.
Week 3
Community & Culture
Final stages watch partiesand after-match celebrations, community league showcase, business of sports programming, announcement of nextVictory House
Week 4
Legacy & Future
As the world turns its eyes to North America for the 2026 FIFA World Cup, Victory House will channel the unifying spirit of sport to uplift communities, spark cross-border collaboration, and ignite a powerful sense of shared identity across the continent.
The local city branded Victory House "Community Houses" will serve as the headquarters and main stage for live events, activations, and watch parties leading up to and surrounding the games in Los Angeles and New York.
The Victory House will provide a platform for athlete ambassadors, state and local elected officials, celebrities and influencers, as well as local organizations to celebrate the game, join in community, and organize around important issues impacting local communities.
ONE HOUSE. EVERY NATION.
CLEAN AND JERK
WEIGHT CLASSES FOR
MEN
61
KG
WEIGHT CLASSES FOR
WOMEN
61
KG
89
KG
+102
KG
73
KG
102
KG
49
KG
71
KG
+81
KG
59
KG
81
KG
223
LASHA TALAKHADZE
WORLD RECORD
(GEORGIA)
ABOUT THE RACE
HURDLING ORIGINATED IN ENGLAND IN THE EARLY 19TH CENTURY, THE RUNNERS RACE OVER A SERIES OF OBSTACLES CALLED HURDLES, WHICH ARE SET A FIXED DISTANCE APART.
RUNNERS MUST REMAIN IN ASSIGNED LANES THROUGHOUT A RACE, AND, ALTHOUGH THEY MAY KNOCK HURDLES DOWN WHILE RUNNING OVER THEM, A RUNNER WHO TRAILS A FOOT OR LEG ALONGSIDE A HURDLE OR KNOCKS IT DOWN WITH A HAND IS DISQUALIFIED. THE FIRST HURDLER TO COMPLETE THE COURSE IS THE WINNER.
HURDLES
ABOUT
THE RACE
HURDLING ORIGINATED IN ENGLAND IN THE EARLY 19TH CENTURY, THE RUNNERS RACE OVER A SERIES OF OBSTACLES CALLED HURDLES, WHICH ARE SET A FIXED DISTANCE APART.
RUNNERS MUST REMAIN IN ASSIGNED LANES THROUGHOUT A RACE, AND, ALTHOUGH THEY MAY KNOCK HURDLES DOWN WHILE RUNNING OVER THEM, A RUNNER WHO TRAILS A FOOT OR LEG ALONGSIDE A HURDLE OR KNOCKS IT DOWN WITH A HAND IS DISQUALIFIED. THE FIRST HURDLER TO COMPLETE THE COURSE IS THE WINNER.
HURDLES
TOBI
AMUSAN
(NIGERIA) WOMEN / 100M / 2022
12.12
12.12
12.12
12.12
KARSTEN WARHOLM
(NORWAY) MEN / 400M / 2021
45.95
45.95
45.95
45.95
TOBI
AMUSAN
(NIGERIA) WOMEN / 100M / 2022
12.12
12.12
12.12
12.12
KARSTEN WARHOLM
(NORWAY) MEN / 400M / 2021
45.95
45.95
45.95
45.95
RUNNING
THE 100 METERS, ALSO REFERRED TO AS THE 100-METER DASH (109.36 YARDS), IS A SPRINT RACE FEATURED IN TRACK AND FIELD COMPETITIONS.
AS THE SHORTEST STANDARD OUTDOOR RUNNING DISTANCE, IT STANDS OUT AS ONE OF THE MOST WIDELY FOLLOWED AND PRESTIGIOUS EVENTS IN THE REALM OF ATHLETICS.
ABOUT THE RACE
09:58
WORLD RECORD
100M
USAIN BOLT
USAIN BOLT
OLYMPIC GAMES: LONDON 2012
TEAM: JAMAICA
USAIN BOLT
OLYMPIC GAMES: LONDON 2012
TEAM: JAMAICA
09:58
OLYMPIC GAMES: LONDON 2012
TEAM: JAMAICA
USAIN BOLT
USAIN BOLT
WORLD RECORD
100M
GO
WIN THE DESIGN GAME.
ADD MOTION TO
WIN THE DESIGN GAME.
YOUR WEBSITE
GO
GO
GO
ARE YOU
GOING TO BE
THE NEXT
ATHLETIC
ICON?
GO
Every great victory is fueled by teamwork. By partnering or sponsoring with us, you’re helping move the ball forward—creating opportunities, uplifting communities, and building
a stronger future.
Together, we can set the game plan, rally
support, and make an impact.
BE A GAME CHANGER
GO
Every great victory is fueled by teamwork. By partnering or sponsoring with us, you’re helping move the ball forward—creating opportunities, uplifting communities, and building a stronger future. Together, we can set the game plan, rally support, and make an impact.
